Show you care at an iCare Station and give the gift of health!

NEWS RELEASE | December 1, 2009

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BURNABY – Holiday shoppers and community-goers this December will find themselves with a new way to give back to their community, as iCare Stations make their debut in Burnaby. Developed in partnership with E-Port Interactive Media, Burnaby Hospital Foundation will be the first in Metro Vancouver to introduce iCare Stations—a new and innovative technology taking charitable fundraising to higher ground.

“The Foundation is truly pleased to be embarking on this innovative project with E-Port Interactive Media to create awareness about our current $2.6 million “Prescription for Giving” campaign,” said Cheryl Bosley, President of Burnaby Hospital Foundation. “iCare Stations offer a new way to reach out to the community and enlist their help in making Burnaby Hospital the best it can be.”

iCare Stations are powered by E-Port Interactive Media’s advanced, touch-screen technology and proprietary software, and fully connected to the TELUS 3G+ network with new Sierra Wireless 306 Mobile Internet Keys, courtesy of Pacific CoastCom and TELUS. Interactive features include :

  • Sharing special moments and messages with family and friends by video or e-postcard.
  • Making a donation to support Burnaby Hospital.
  • Sending a holiday gift donation in honour of a special loved one.
  • Finding out how contributions make a positive impact.

“We’re very grateful to Burnaby Hospital Foundation for their innovative spirit and forward-thinking in making iCare Stations a reality,” said Minty Thompson, V.P. of Business Development and Marketing at E-Port Interactive Media. “We’re excited to be empowering others to give back to Burnaby Hospital through our interactive technology, and hope to create a legacy of giving that sustains well into the future.”

Thanks to iCare Partners Brentwood Town Centre, Shoppers Drug Mart and TELUS, iCare Stations will be available to the public for the month of December at the following destinations:

  • TELUS, located on the 4th Level Atrium, 3777 Kingsway, Burnaby, BC
  • Brentwood Town Centre, located on the Main Level by the Brentwood Christmas Set, 4567 Lougheed Hwy, Burnaby BC
  • Shoppers Drug Mart, located under Best Buy, 4827 Kingsway Avenue Burnaby, BC

For high-resolution images, click here. To arrange a media interview and photo opportunity, contact Stephanie Leung at 604.431.2882 or [email protected].

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Media Contacts

Stephanie Leung
Communications Specialist
Burnaby Hospital Foundation
604.431.2882 | 604.614.3501 (mobile) | [email protected]

Minty Thompson
V.P. Business Development and Marketing
E-Port Interactive Media
604.733.7005 | [email protected]

About Burnaby Hospital Foundation

Burnaby Hospital Foundation is the philanthropic arm of Burnaby Hospital. The Foundation raises financial resources needed for innovative health care equipment, state-of-the-art technology, capital projects and educational outreach. Established in 1982, the Foundation has raised over $24 million from over 68,000 donors. To find out how you can help, visit www.bhfoundation.ca.

About Burnaby Hospital Foundation’s $2.6 Million “Prescription for Giving” Campaign

Just as you would see your doctor for a prescription to get better, Burnaby Hospital looks to the community to fill their prescription for critically needed medical equipment. Over the past few years, great advances in technology have resulted in the availability and options of diagnostic, surgical and medical equipment. Having the newest state of the art equipment ensures Burnaby Hospital is a leader in community patient care.

About E-Port Interactive Media

E-Port Interactive Media is Marketing Company with a twist. We use Touch Interactive displays and partner them with a full scale marketing initiative aimed to promote, market, connect, and track results. We also provide a secure portal for donation taking. E-Port Interactive Media is a local Vancouver company with a highly skilled, dedicated staff focused on our client’s successes and providing attainable marketing solutions using the very latest in Touch Interactive technology. For more information about E-Port Interactive Media, visit www.eportsystems.net.

Special Thanks to iCare Partners

Brentwood Town Centre

Pacific CoastCom

Shoppers Drug Mart Store # 2283

TELUS